When you’re busy handling all the tasks in your business, the rest of your life can kind of pass you by! This is where your work/life balance is not working for you.
Therefore you shouldn’t let your work/life get in the way!
If you can’t find the time to get a handle on any of the other important things in life, such as looking after yourself properly, seeing family or friends or taking adequate time to just chill out.
Then it’s time for you to transform your business… you need to delegate, and it really is that simple.
That busy lifestyle can’t be maintained forever, and too long working and living like that can lead to intense burnout that’s difficult to recover from.
Therefore, delegation is of most benefit when viewed as a long-term solution, rather than a one-off occurrence. It must be done well in order to be effective, and good delegation comes down to… what, who and how.
What to Delegate
You can delegate the majority of your recurring, non-money making background tasks such as social media management, general marketing, graphic design, editing, copywriting, administrative tasks, bookkeeping and customer service, to name just a few. By doing so you’ve just freed up your own time to concentrate on the income generating tasks that are core to your business, whether it be a service or product-based enterprise.
Who to Delegate To
Virtual Assistants (VAs) are the perfect resource solution for many different types of businesses, operating both online and offline. With a wide range of skills and a wealth of business expertise, VAs are able to provide experienced and specialized support at the level of professionalism required by your business.
How to Delegate
Even with a spectacular team behind you, delegation must be handled carefully in order to be successful. It’s important to be able to clearly communicate the outcomes you’re looking for, what you’d like to achieve, as well as if there are particular processes and deadlines by which you’d like tasks completed. If you’re not already clear on this, you can work with your VA to determine both the outcomes and the processes involved. Knowing this is really important, not only so that both you and your VA understand the actions and tasks at-hand, but so your expectations are aligned and ideally, are crystal clear.
“With effective delegation your business will become far less reliant on your time.”
Then… let the task(s) go!
Remain available to respond to communications, but don’t micromanage. Your focus needs to shift to your income generating tasks and your VA needs to be allowed to progress, and deliver the tasks assigned. Your confidence in delegating will grow – and knowing tasks will be completed to a very high standard and to deadline, and appreciating your business is being consistently represented at an extremely professional level.
The only thing left to do is consult with your VA as to how you’re going to keep in contact and how they’ll report back to you, for example through a project management platform with a written or verbal update once a day, or weekly. If you do not have something in place, your VA should be able to assist in this respect and have one in place for you two to communicate.
With effective delegation your business will become far less reliant on your time, and you’ll be pleasantly surprised at the new opportunities that present themselves. You’ll find you have more energy, can build greater momentum, can cultivate your ability to reach more customers, and finally work more efficiently.
All of which helps to increase your earning potential across the board as well as help your work/life balance! Don’t you see?
You really can take more time off and reinstate your work/life balance at the same time!
Isn’t it time you gave delegation a go?
Learn more about having a Virtual Assistant working for you.